5 Ways to Get More Leads for Your Small Business
Cold calling and direct mail has had its time in the limelight. Sure – it still works, but you’re competing against more marketers than ever before. Pick up the phone on a cold call, and your customers "human spam shield" goes right up. If you want to generate new business, it’s time for a fresh approach. Find a need or problem that a customer has, find a solution, reach out to your customer with your solution, and give your customer the confidence that you can deliver.